Assess some different funding sources for the nonprofit organization and explain why target markets are an important component of fundraising

For the purposes of answering the statements below, you are to identify an existing nonprofit organization in the field of human services. The organization can serve any population that is of interest to you. Please use the same organization for all of the required components.

  1. Assess some different funding sources for the nonprofit organization that you selected. Determine whether or not there are any funding sources not listed that you would pursue if you were in charge of fundraising for this organization.
  2. A fundraising campaign timetable is an important component of the fundraising plan. Utilizing Appendix C in your textbook, develop a campaign timetable for the organization that you chose based on the information that you learned about their funding sources. In your response, provide information on no more than 5 funding sources from the organization’s website. You do not have to provide this in a table format. Just write out the Fundraising Campaign (for example Annual Donor Recognition Dinner, and the month or months that the activity is going to occur). If the month is not provided for a funding source, you can provide one yourself.
  3. Based on information you gain from looking at the organization’s website, identify who the target markets would be for this organization. In your answer, be sure to explain why target markets are an important component of fundraising.
  4. Examine why it is important for nonprofit organizations to diversify their funding sources. In your answer, evaluate whether or not you see diversified funding sources in the organization that you chose.

Grant Writing and Fundraising Tool Kit , as well as other required resources.

Chapter 2: “Pulling the Team Together”

Chapter 3: “Creating a Fundraising Plan”

Chapter 5: “Identifying and Managing Funding Sources”

Section 1: Developing a plan for financial stability. (n.d.). Community Tool Box. Retrieved from http://ctb.ku.edu/en/table-of-contents/finances/grants-and-financial-resources/Financial-sustainability/main.

Chapter 2 will introduce you to the role that both paid staff members, and volunteers, play with regard to fundraising. It’s important to understand the responsibilities of different individuals, and their role with fundraising. Chapter 3 will expose you to information related to creating a fundraising plan, including how to write fundraising goals and objectives. This information is important in order to approach fundraising in a structured manner, keeping the goals of an organization in mind. Chapter 5 examines how to identify and manage funding sources. It is important to understand these basic components of fundraising in order to seek out diversified funding sources. The other required resource will reinforce concepts related to sustainability.

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